How Knuthenborg elevated the digital guest experience
How Knuthenborg elevated the digital guest experience
How Knuthenborg elevated the digital guest experience
Client
Knuthenborg Safaripark
A new web platform made it easy and inspiring to plan a visit. The result is a stronger customer experience and better utilization of the park's commercial potential.
Client
Knuthenborg Safaripark
A new web platform made it easy and inspiring to plan a visit. The result is a stronger customer experience and better utilization of the park's commercial potential.
Client
Knuthenborg Safaripark
A new web platform made it easy and inspiring to plan a visit. The result is a stronger customer experience and better utilization of the park's commercial potential.
Challenge
Knuthenborg Safari Park developed rapidly with new experiences, accommodation offers, and an increased focus on international growth.
But the digital experience lagged behind. The website, ticket sales, and booking of stays were split across different systems. This created friction and made it difficult for guests to complete their purchases.
The ambition was clear. The digital platform had to match the experience in the park and make it easy to buy, book, and explore.
Challenge
Knuthenborg Safari Park developed rapidly with new experiences, accommodation offers, and an increased focus on international growth.
But the digital experience lagged behind. The website, ticket sales, and booking of stays were split across different systems. This created friction and made it difficult for guests to complete their purchases.
The ambition was clear. The digital platform had to match the experience in the park and make it easy to buy, book, and explore.
Knuthenborg Safari Park developed rapidly with new experiences, accommodation offers, and an increased focus on international growth.
But the digital experience lagged behind. The website, ticket sales, and booking of stays were split across different systems. This created friction and made it difficult for guests to complete their purchases.
The ambition was clear. The digital platform had to match the experience in the park and make it easy to buy, book, and explore.
Solution
We developed a new web platform that gathers the entire customer journey in one place.
The platform combines inspiring content with an efficient e-commerce solution where guests can easily buy tickets, annual passes, and book stays. Integration with Compusoft and WooCommerce, among others, ensures a stable and scalable solution.
At the same time, the structure and design were rethought so that users can intuitively explore the park's many experiences. From safaris among wild animals to overnight stays close to nature.
The result is a digital experience that both inspires and converts.
Solution
We developed a new web platform that gathers the entire customer journey in one place.
The platform combines inspiring content with an efficient e-commerce solution where guests can easily buy tickets, annual passes, and book stays. Integration with Compusoft and WooCommerce, among others, ensures a stable and scalable solution.
At the same time, the structure and design were rethought so that users can intuitively explore the park's many experiences. From safaris among wild animals to overnight stays close to nature.
The result is a digital experience that both inspires and converts.
We developed a new web platform that gathers the entire customer journey in one place.
The platform combines inspiring content with an efficient e-commerce solution where guests can easily buy tickets, annual passes, and book stays. Integration with Compusoft and WooCommerce, among others, ensures a stable and scalable solution.
At the same time, the structure and design were rethought so that users can intuitively explore the park's many experiences. From safaris among wild animals to overnight stays close to nature.
The result is a digital experience that both inspires and converts.
Results
The new platform has strengthened both the user experience and the business.
Unified customer journey across purchase and booking
Reduced friction and made it easier to complete purchases
Increased basis for higher revenue per guest
Strengthened foundation for international attraction
Results
The new platform has strengthened both the user experience and the business.
Unified customer journey across purchase and booking
Reduced friction and made it easier to complete purchases
Increased basis for higher revenue per guest
Strengthened foundation for international attraction
Results
The new platform has strengthened both the user experience and the business.
Unified customer journey across purchase and booking
Reduced friction and made it easier to complete purchases
Increased basis for higher revenue per guest
Strengthened foundation for international attraction
Contact us
Jesper Nørding Pedersen
Managing Director & Partner
Contact us
Jesper Nørding Pedersen
Managing Director & Partner
Contact us
Jesper Nørding Pedersen
Managing Director & Partner
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